Focus Group:

The focus group was a task that involved me and my group to share and express our narrative to other teams as well as hearing all of their ideas too. We expressed the main ideas in our story and what the tv show will mainly consist of. We also got back feedback and any other ideas that could help us with our narrative.

Key quotes from our focus group:

"Quite a deterrent narrative"
"I like the idea of having a gritty location"
"How are you going to relate it to a female audience"
"Twist between my murder and top boy"
"It's a good storyline"
"Opening might be a bit confusing and long"
"Would you be able to execute everything in two minutes"
"Don't want to lose the audience"

The main thing that we have learnt from this focus group is that our story line may be very long in order to fit it into the two minute mark, we will need to use a lot of fast paced editing or leave some ideas behind. We also learnt that as our opening will be for E4 we will need it to fit a wider audience, by doing so we have added a female character to our show which will enable us to reach the female audience.

Our target audience is aimed at 15-30 year olds both male and female. As we are using actors of the age of 17 it may appeal to the more younger side of our target audience as it they may feel more like they are in the actors position. They may be of the medium to low social class as they may still be in eduction or relate to the characters lifestyle (selling drugs, struggling, making money). The race and ethnicity will be very diverse as it will be set in greater London, greater London has a vast amount of ethnicities, although the main characters are British African and Asian.

Here Below Is The Full Audio For Our Focus Group:
https://kiwi6.com/file/hp5zpg52to